An Overview of Anti-Aging Market Trends

by | Sep 4, 2020

Have you been staying updated on the latest anti-aging market trends?

It is estimated that the global anti-aging market will see a cumulative annual growth rate (CAGR) of almost 8% through to 2027 (Businesswire).

There are plenty of existing and new therapies on the market that may help slow age-related changes and reduce symptoms.

Here’s an overview of some important anti-aging market trends and what to expect in terms of future growth.

What is the anti-aging industry?

There are so many products on the market which you and your patients are already familiar with, products like:

  • Medical aesthetics injections and treatments
  • Peptides
  • IV nutritional therapy
  • PRP (platelet-rich plasma)
  • Stem cell rejuvenation
  • Hair rejuvenation
  • Cosmeceuticals

There’s no doubt that patients will be approaching doctors with questions to do with all kinds of products, and the main question is likely to be: Is it safe and effective?

We encourage people to take a more functional approach to anti-aging remedies, which means taking a look at how to keep people feeling younger and simply being healthier later in life.

This also involves gaining an understanding of the different types of therapies which may include one or many medicine models, such as:

  • Regenerative medicine
  • Rejuvenative medicine
  • Functional medicine model
  • Integrative
  • Complementary

There are a lot of preventative options out there that can offer a better quality of life for older individuals, especially when prescribed in a preventative way.

Why is the anti-aging market growing?

From cosmetic procedures to supplements, anti-aging products and services show no sign of disappearing.

And while many of these do fall into the category of non-essential cosmetics, we need to look at ways to help this aging population stay at their best in order to reduce the burden on health care.

Besides the aging population, the growth of anti-aging products can be attributed to:

  • More therapies are available and affordable
  • Doctors and therapists are doing more screening
  • There is generally a greater awareness about therapies
  • There may be more of an interest in natural or complementary therapies
  • Women are making more money than ever before
  • Women tend to live longer than men

Not only is there expected to be a 69% increase of adults over 65 in the US, almost doubling from 56 to 94 million (PRB), hormone-related disorders for people of all ages are on the rise.

Following anti-aging market trends is not just about finding non-invasive wellness therapies for older people.

It’s also staying abreast of important research and health developments which could have a huge impact on patients of all ages.

Hormone Replacement Therapy Market Trends

The HRT market alone will reach USD 39.6 billion by 2027, a CAGR of 7.7%. (Grand View Research)

Hormone replacement therapies (HRT) are a significant component of the anti-aging market, with the most common types of HRT (and BHRT) being:

  • Estrogen HRT
  • Human Growth Hormone HRT
  • Thyroid HRT
  • Testosterone HRT

The most common types of disorders treated are menopause, hypothyroid disease, male hypogonadism, and growth hormone deficiency.

Specifically for aging populations, hormone decline, which typically starts in mid-age, is associated with a higher risk of diseases like:

  • Cardiovascular disease
  • Insulin resistance
  • Bone loss
  • Cognitive impairment
  • Some types of cancers

Research indicates that HRT may reduce symptoms like fatigue, hair thinning, low sex drive, and sleep problems in both genders.

Reproductive hormones are not just about reproduction — they are related to a whole bunch of other processes and as such need to be considered with regards to symptoms of aging and related diseases

Estrogen Replacement Therapy (ERT) & The Menopause Market

The biggest anti-aging market trend in North America is Estrogen Replacement Therapy (ERT).

Global menopause treatment market – USD 4.9 billion by 2027 with a CAGR of over 4% (Marketwatch)

Evidence strongly indicates that estrogen-focused HRT/HRT may be a safe and effective treatment for menopausal women when administered correctly and when hormone testing takes place.

It has been shown to reduce the symptoms of menopausal symptoms, including peri-and post-menopausal symptoms, which predominantly occur between the ages of 40 and 60.

Estrogen is available in a variety of formats and may relieve symptoms like:

  • Night sweats
  • Sleeping problems
  • Urination problems
  • Vaginal dryness and discomfort
  • Hot flashes
  • Migraine
  • Skin changes
  • Moodswings
  • Insomnia
  • Irritability
  • Fatigue

ERT, along with other types of HRT, will continue to be in demand, and it’s important to understand how to offer these therapies to patients.

Learn More About How to Administer HRT

Healthcare practitioners should tap into the booming market in order to offer patients the right type of therapies as well as a range of safe options.

BHRT/HRT may offer many women an improved quality of life and possibly even anti-aging benefits as well.

Medical professors on the front lines should understand how to answer patient questions as well as administer HRT so that they can get the maximum benefits.

They should also be eager to explain the conflicting news reports and other information that deems HRT unsafe to patients.

Obviously we are not in a position to “reverse” aging, but our ability to slow it down and offer patients psychological wellness, physical support and even disease protection is pretty exciting.

Follow us and learn more about becoming a BHRT provider.







Enjoyed article? Here are three more to help you:

5 Reasons You Should Learn to Prescribe Bioidentical Hormones
How to Get Started With BHRT: Four Key Components of Comprehensive BHRT Training
Bioidentical Hormone Replacement Therapy: Frequently Asked Questions

Get the quick read ebook,

Getting Started with BHRT -  

Key Insights to Prescribing and Implementing BHRT. 

Follow by Email