Building Your Brand in Your BHRT Business
If you have an existing or planned BHRT business, how should you go about building your brand? So you’ve opened your own BHRT business, or you’re putting together a marketing plan — congratulations! Carefully and strategically branding your BHRT practice and services will allow you to find more success and earn more revenue. But where do […]
The Simple Recipe for Running a Successful Practice
What is needed to run a successful medical practice? Whether you are looking to open your clinic offering bioidentical hormone replacement therapy (BHRT) or you have another specialty in functional medicine, there are some key pieces to the puzzle that will help you create a successful medical practice. Here’s what I share with practitioners who […]
Safety and Benefits of Pellet Treatment in BHRT
What are the benefits of BHRT pellet treatment? Bioidentical Hormone Replacement Therapy (BHRT) is an increasingly popular treatment for individuals with testosterone deficiency (TD) or estrogen deficiency (ED). Subcutaneous hormone pellet implantation (also referred to here as “pellets” or “pellet treatment”) is one of several possible delivery methods for hormone therapy. Different delivery methods may […]
Hormones to Treat Menopause Might Be Safer Than Once Thought
Is hormone therapy for menopause a safe option for women? Recent research indicates that (bioidentical) hormone replacement therapy (BHRT or HRT) is both safe and effective when prescribed carefully. Earlier studies pointed to risks of serious health consequences like breast cancer and stroke with HRT. Despite a long history of health benefits reported in research […]
How to Successfully Market Your BHRT Practice & Services
As a provider of BHRT, there’s so much to learn on the clinical side, and then there’s the BHRT marketing end. We were lucky to have Rich Force, the CEO of Florida-based Medical Marketing Solutions Company, teach us about BHRT marketing at a recent event. Who is Rich Force? I first met Rich Force before […]
BHRT Packaging and Prices with Toni Stroud
One of the most common questions that I hear in my training program is about the cost of BHRT. Practitioners want to know how to package and price their offerings to ensure revenue and please patients. I interviewed Toni Stroud, Provider Education Specialist with The BHRT Training Academy, to dig deeper into this topic. Toni was […]
BHRT Provider Spotlight: Erin Gagne
I recently had the honor of interviewing Erin Gagne, a nurse practitioner and BHRT provider in Hilton Head, South Carolina. Here’s her story of how she got into bioidentical hormones and antiaging medicine. Erin’s Background Erin is originally from Rhode Island but moved to South Carolina in 2008 due to a hiring freeze up north. […]
The Science Behind the Safety & Effectiveness of Bioidentical Hormones
Patients exploring hormone replacement therapy options may have questions about the safety of bioidentical hormones. This is especially the case for those who are mid-life or have other health issues which they believe put them in a higher risk category (e.g., breast cancer, cardiovascular disease). Recent research shows that, when properly administered, bioidentical hormone replacement […]
How Much Does Bioidentical Hormone Replacement Therapy Cost?
The cost of bioidentical hormone replacement therapy (BHRT) should be clear to patients. Providers need to understand how to make patients know that this treatment is an investment in their lives and not just a “band-aid” for symptoms. Read on to learn how providers can approach the pricing and cost of such services. Give Patients […]
How To Grow Your Integrative Medicine Practice
Building a thriving integrative medicine practice requires a long-term, integrated marketing plan based on engagement and connection. If you’re looking to increase revenue in your BHRT business or you’re in another area of functional medicine, read on for a fresh perspective on marketing practices. Experiential Marketing is Key to Building an Integrative Medicine Practice Building trust […]
